SCTA conducts marketing through higher systems, such as through meetings of experts in international tourism. Through these meetings, experts discuss the latest trends in international tourism and exchange information about marketing initiatives and strategies. The meetings also provide a platform for networking and collaboration between tourism professionals from different countries. Additionally, SCTA organizes conferences and seminars related to international tourism, which are attended by representatives from the private and public sector, as well as other organizations involved in the industry. These conferences and seminars provide a platform for members to share their knowledge and experience, and to discuss challenges and opportunities in international tourism.