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About

City in Hokkaido known for its agriculture, horse racing, and sweets. Famous for dairy products and confectioneries.

Obihiro is a city in the Hokkaido region of Japan, on the island's east side. It is known above all for its agriculture, for horse racing, and for its sweets. Visitors who come for food and farmland will find a city shaped by its fields and dairy herds, and those with an interest in sport may enjoy its racing traditions.

What to look for

  • Dairy products, which the city is famous for, and which make a natural starting point for any visit.
  • Confectionery, a second reason many travellers stop here, with local sweets to sample and take home.
  • Horse racing, a long-standing part of the city's identity and a distinctive kind of outing.
  • Agricultural landscape, with the wider farming area that surrounds the city.

Planning a visit

Obihiro suits a relaxed stop rather than a rushed tour. Pairing a day here with time in the surrounding Hokkaido countryside gives a fuller sense of the region. Because the city's appeal rests on food, farming and racing, it rewards visitors who enjoy wandering, tasting and watching local life at an easy pace.

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